Hello! My name is
Seb 새별 Baik
A multidisciplinary marketing professional specializing in B2C inbound marketing, with hands-on experience across strategy, execution, and management.
Thank you for stopping by! This website is currently still evolving, so I appreciate your patience and understanding along the way.
<3
Resume
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Marketing & Communications Manager | Kodama Tales Inc. | Santa Monica Core Focus
• Own end-to-end marketing and communications strategy for 10+ manga titles across social, press, influencer, retail, and events.
• Built Kodama Tales’ primary social channel (X) from 0 to 1,000+ followers in under one year.
• Lead press, influencer, and licensor marketing efforts across North America and Japan.
• Drive performance through KPI tracking, optimization, and data-informed decision making. Featured Campaigns
• Baki the Grappler (English Launch)
• San Diego Comic Con
• New York Comic Con2025 -
Social Media & PR Assistant | Tapas Entertainment | Culver City Core Focus
• Supported cross-team coordination with Kakao Entertainment (KKE), ensuring smooth global communication and approvals.
• Coordinated 135+ approvals for comic panel assets to align with content provider guidelines.
• Maintained monthly slate planning for 187+ comics and novels across campaigns and key launches.
• Executed social strategies across Instagram, X, and Discord, supporting copywriting, scheduling, and partner outreach. Featured Campaigns
• TBATE Anime Announcement Campaign
• Solo Leveling Ragnarok Social Media Promotion
• Tapas x Barnes & Noble2018 -
Social Media & Localization Intern | Tapas Entertainment | Culver City Core Focus
• Executed targeted marketing campaigns supporting launches, in-app releases, events, and community contests.
• Developed and scheduled 23 content plans across Instagram, X, TikTok, and Discord.
• Facilitated direct communication with webcomic authors to support promotional assets and campaign alignment.
• Contributed to localization and promotional coordination across global-facing content. Featured Campaigns
• True Love on Tapas Web Novel Contest
2020 -
Social Media & Community Manager | UCR Financial Wellness | Riverside, CA • Grew Instagram account from 200 to 2,000+ followers through consistent content strategy and weekly posting.
• Produced original illustrations, infographics, videos, and promotional assets to support workshops and student initiatives.
• Tracked KPIs including audience growth, reach, and engagement, using analytics to guide content decisions. Peer Counselor • Conducted one-on-one financial literacy consultations and supported increased appointment engagement through outreach.
• Developed intake forms and tracking spreadsheets to streamline student support and reporting. Program Planner • Planned and coordinated financial wellness workshops and campus events in collaboration with internal partners.
• Used post-event analytics to improve attendance and refine future programming.2025
Get in touch
Thank you so much for visiting my website and taking the time to explore my work >u< !!
This site was incredibly fun to build, and I hope it gave you a glimpse into my creative personality. As a marketer often working in fast-paced environments and wearing many hats, it can be challenging to carve out space for creativity, but collaboration and creative problem-solving are what I enjoy most!
I’m always excited to connect and create together. Wishing you a wonderful day! <3